Virtual Reality, Augmented Reality, and 360 Video are inspiring companies to create the ultimate immersive experience for users of the “Out of Home” market. Companies like Landmark Entertainment Group, The Void, and EON Reality discussed this exciting, immersive track of innovation and what to expect in the upcoming years. Our CEO, Mats Johansson, spoke at the Digital Hollywood Summit 2015 to further explain the kinds of technology being offered today, especially in the field of education.

“Today we can offer an immersive edutainment theatre 3D technology, EON Idome, by combining compelling cinematography with engaging interactive experiences for every guest,” stated Mats W. Johansson, CEO and President, EON Reality. “It is a like a movie and a video game in one and it awakens curiosity for learning which goes hand in hand with our belief that knowledge is a human right.”

Digital Hollywood debuted in 1994 and has from its start been among the leading trade conferences in its field with over 15,000 top executives in the film, television, music, home video, cable, telecommunications and computer industries attending the various events each year.